8th October 2016

So, it’s the South Summit time of year again only this time Agencia YOU is a participant instead of a visitor (thanks to Madrid Emprende). No posters, rollups or any kind of signage were allowed so we just took along 1 laptop, post-cards and business cards and a box-full of chocolate brownies (made by Leah Williamson).
Although we had prepared all sorts of presentations about YOU and our products and services, the real star of the show was Leah’s brownies. People kept on coming to our stand asking “Is this where the delicious brownies are?”, “Yes” I replied “but we also have great user-centered brand strategies.” I would add. “Never mind that…” people would reply “…who made these delicious brownies?”, “My daughter Leah” I answered. “Wow!” the brownie fans exclaimed, “Tell her they’re great and to set up her own brownie business”.
So there you have it… if you want to a roaring success at a startup trade fair, start a Brownie company!

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